If you are a proud small business owner the mobile app is a must nowadays. Being present on the Internet is no longer a hit, now the mobile phones are the most used ones for browsing the net and having an app that will present your business and will be a point of sale more than you already have. As simply said as possible, mobile marketing has exploded past year and business without one is doomed to fail.
As the statistics says, 90% of the American population is looking at the phone at least once per hour, and they are looking at their phones more than they are on the TV. It is not like in the old days when everybody watched TV on the sofa, now it is a trend to click on the screen of the phone.
Building a visual design that will remind the customer how good you are is a good start, and when they already have your app on the phone it will be very easy to make a sale. Mobile Apps are the key marketing tools that are not very expensive to make like before, and even though they must be free for the customer to download, there they will have the option to buy from you and that is a good deal.
It is very important though who will make your mobile app. If it is not a professional company and if the app has a bug, 40% of the customers will abandon the app from the first try. That’s why the choice is very important as many small businesses don’t have the people resources to develop the app by themselves. Outsourcing this kind of deal is great too as there are many developers who offer a template for the small business to design its own app at low cost.